Description
You will study the following:
- Difference between SEO and SEM
- Online Search types and how to rank in Google Search Engine
- How Google algorithms work and how Google reads the websites
- How to analyze the website and to how to make keyword research to enhance website ranking on Google Search
- Engine
- How to make Strategy plan to for search engines (White hat, Black Hat, Grey Hat)
- How Google Search Works
- Difference between Google Ads and Google AdSense
- Intro for Google Marketing Tool
- How to create Google Campaigns
- Google Ads types (Video campaign, GDN campaign, Search campaign, remarketing campaign)
- Making Reports and Analysis